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By Wunderlabel on 07/04/2024

Production of Custom Labels

Production of Custom Labels

The production of custom labels varies depending on the type of label. From the selection of materials to the precise printing process, Wunderlabel is a manufacturer of high quality labels that pays attention to every detail.  Learn more about each step in the production process, from design, material selection and production to quality control and shipping. 

Design and Preparation

It all starts with an idea. Our customers can upload their own designs or choose from a variety of symbols and text fonts in the online configurator. This creative process is the starting point for production.

Material Selection

Choosing the right material for custom labels is critical to the final product, as each material offers specific properties that are suitable for different applications. Cotton, for example, is soft and breathable - ideal for textile labels that come in direct contact with the skin. Polyester is durable and colorfast, ideal for labels that will be washed frequently. Satin offers a luxurious look, while Tyvek is tear and water resistant. The choice of material depends on individual customer requirements and sets the stage for the rest of the production process.


The manufacturing process involves many different production techniques that vary depending on the type of custom label.

Textile Labels (Woven and Printed)

Woven textile labels, like all custom labels, have a long history. Today, woven labels are produced on state-of-the-art looms. The process begins with the selection of yarns that the manufacturer inserts into the loom. The machine weaves the threads over and under each other in precise patterns to create the desired design. Modern printing techniques are used for printed labels. One common method is thermal transfer printing, which uses a dye foil to transfer the design onto the label. Many label manufacturers use digital printing to produce custom labels in small quantities.

Paper Labels (Hang Tags and Stickers)

We use digital printing to produce paper labels such as hang tags and stickers. The process begins with the preparation of the digital file, which is then sent to the printer. The printer transfers the image to paper without the use of an external printing plate. This means that design changes can be made quickly and cost-effectively. This process allows for fast and accurate production. Digital printing is ideal for short to medium runs and designs with lots of color and detail. It offers excellent color accuracy and saturation, as well as sharp detail. 

Iron-on Labels

The production of iron-on labels begins with a graphic designer using graphics software to customize the customer's design. He then sends the order to the production machines. Wunderlabel produces different types of iron-on labels.

DTF Transfer Neck Labels

DTF (Direct to Film) transfer neck labels consist of a design and product information, such as care instructions and garment size, that the printer applies to the back of a transparent plastic film. Consumers apply these DTF labels onto their garments with a hot iron or press. This method allows for detailed and colorful designs, which makes them particularly good for logos. 
The process:
1. Printing the design on DTF (Direct-to-Film) film.
2. Applying a special adhesive to the printed film.
3. Curing the adhesive by drying.

Iron-on PU Name Labels

Wunderlabel uses white PU (polyurethane) material with a heat-resistant coating to produce iron-on name labels. Our company prints these labels in the desired size on special printers. These labels are inexpensive and provide a quick and easy way to personalize garments.

Iron-on Textile Labels

Iron-on textile labels are another option. After the weaving process, a heat-sensitive adhesive layer is applied. In final production, a laser machine cuts the textile labels one at a time. The inspection department then checks the print quality and adhesive strength, and sends the finished order to packing and shipping.

The process:
1. Customization of the customer design
2. Weaving process
3. Applying a heat-sensitive adhesive to the back of the printed fabric
4. Precise cutting of labels to desired shape and size
5. Quality control of the labels and careful environmentally friendly packaging.

Quality Control

Quality control is an important part of the production process at Wunderlabel. Every label is subjected to strict controls before it is shipped. We start with a thorough visual inspection to check color accuracy, print quality, and cut accuracy. We also test the durability of our labels in wash and use tests. This way we can be sure that every label meets our requirements.

Packaging and Shipping

After the labels have successfully passed quality control, we carefully package them. We use environmentally friendly packaging materials to minimize our carbon footprint. 
Next comes shipping. Wunderlabel relies on reliable logistics partners to ensure timely and undamaged delivery. Our goal is to ensure that the labels meet the high expectations of our customers and that they are completely satisfied with our service.